On October 22, 2024, our partner, Cristina Hernández-Marti Pérez, participated as a speaker at the prestigious Non-Traditional Trademarks Conference organized by the Industrial Property Court of Chile in collaboration with the Inter-American Association of Intellectual Property (ASIPI).

During her presentation, Cristina discussed the legal framework and evolution of non-traditional trademarks in the European Union and Spain, highlighting recent trends and challenges in protecting trademarks such as sounds, colors, and three-dimensional shapes.